Thursday, June 7, 2012

What is Internet Marketing?

Internet Marketing (online marketing) is a process of promotion of products or services over the internet. online marketing is a very broad field. We can divide it into five parts.

1. Search Engine Optimization (SEO)
   a. Social Media Optimization (SMO)
   b. Email Marketing
   c. Referral Marketing
   d. Content marketing

2. Search Engine Marketing (SEM)
    a. Pay per click
    b. Cost per impression
    c. Search analytic
    d. Web analytic

3. Display Advertising
   a. Contextual advertising
   b. Behavioral targeting

4. Affiliate Marketing
   a. Cost per action
   b. Revenue sharing

5. Mobile Advertising

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